Paid social
Social ads that sell
Meta, TikTok, LinkedIn and Snapchat campaigns that put your brand in front of the right people and turn scrolling into sales.
How paid social works
From a scroll to a booking
- 01
They are scrolling
Your next customer is on their phone, not looking for you yet.
- 02
Your ad stops the thumb
Creative made for the feed, shown to the right people on the right platform.
- 03
It earns attention
Likes, shares and saves build trust before the first click.
- 04
They tap
Straight to a booking, a basket or an enquiry, in two taps.
- 05
A customer
Tracked back to the exact ad and audience that earned it.
How we run it
Every tap tracked. Every pound optimised.
- 01
Every action tracked
Pixels, conversions API and offline sales tied back to the ad that earned them.
- 02
Into one dashboard
Reach, bookings, cost per booking and revenue, live.
- 03
Optimised every week
New creative, audiences and offers tested; budget moves to the winners.
- 04
Cost per booking falls
Waste comes out and every pound works harder.
Why Micro2
Creative and media, one team.
- 01Made in-house
Designers, video and on-camera talent, so creative and targeting are planned together.
- 02Every platform
Meta, TikTok, LinkedIn, Snapchat and Pinterest, wherever your buyers are.
- 03Transparent
You own the accounts and see every pound.
FAQ
Good questions
Which platforms do you run?
Meta (Facebook and Instagram), TikTok, LinkedIn, Snapchat and Pinterest, chosen by where your buyers spend their time.
How much should I spend?
We suggest a test budget based on your cost per customer and margins, then scale what works. You pay the platforms directly, so you always see where the money goes.
Do you make the ads too?
Yes. Our designers, video team and on-camera talent create the ads, so strategy and creative are planned together.
What happens on the free consultation?
In 30 minutes we look at where your social advertising stands today, what is holding growth back and where the quickest wins are. You leave with clear next steps, and we follow up with a tailored proposal if it makes sense to work together.
Who will I work with?
A small senior team, including former Google staff, with direct access: you talk to the people doing the work, not an account manager relaying messages.
Do you work outside the UK?
Yes. We work from Leeds and Dubai, with clients across the UK, the UAE and the wider GCC.
Ready when you are
A free 30-minute consultation with a senior paid social strategist.